Reporting & Call Tracking
Know which marketing brings your best enquiries and booked jobs
See which ad, page, or call brought each enquiry, and which ones turned into paid work, so you spend on what actually pays.
What great reporting actually does for your business
Reporting isn’t a wall of graphs. It’s knowing exactly which marketing brings the jobs worth having.
- Tells you where every enquiry came from. No more guessing what brought the work in.
- Ties every call to its source. You know the ad, page or search behind each one.
- Links your spend to booked jobs. You see what your money actually bought.
- Tracks every form properly. No enquiry source gets lost.
- Catches the calls you missed. You see them, so they stop quietly costing you work.
- Gives you numbers you can act on. Plain language, so you know what to do next.
The proof it pays off
- 46%
- of home services phone leads convert, nearly six times the average across industries.
- 37%
- of phone leads convert on the call itself.
- 35%
- of agents ask for the booking on the first call. The other two thirds never do.
One clear dashboard
We set up simple tracking that ties every enquiry back to its source. You can see which ad, page, or call brought each one in, and which ones turned into quotes and booked jobs. You can even replay the calls behind them, so you catch the ones that were missed or mishandled.
You get one simple dashboard in plain language. It shows what’s working, what’s wasting money, and where to spend more to grow, without confusing graphs or technical jargon.
What we take care of
What we set up and run for you:
Call tracking that shows what rings your phone
Every call is matched to the ad, page, or search behind it, so you know exactly what earns the calls that turn into jobs.
Every enquiry tied to its source
We connect your website, ads, and local marketing so each enquiry is traced to the channel that brought it, with nothing lost or guessed.
Call recordings that sharpen follow-up
You can replay any call to catch missed or mishandled enquiries, so you win more of the leads you already pay to get.
The full path to a booked job
See how a homeowner found you, what they looked at, how they got in touch, and whether it turned into paid work.
See which suburbs and services pay
A clear view of where your best jobs come from, so you back what works and stop wasting spend on what doesn’t.
One dashboard in plain language
Enquiries, quotes, and jobs won, laid out clearly with no jargon, so you can see where your money goes at a glance.
Plus the groundwork that makes it perform:
- Form and message tracking across your whole site, so no enquiry source gets lost or mixed up.
- Everything connected to your CRM, so the numbers stay accurate.
How it works
Clear numbers.
We set up and run the tracking for you, so you can see which marketing brings real enquiries and booked jobs.
- 1
Demo call
We look at your marketing, your enquiries, and what you want to see clearly, then map the right setup.
- 2
Set up your tracking
We connect your ads, website, forms, calls, and CRM, then test everything so the data is accurate. Usually live within 7 to 14 days.
- 3
See what works
You get one clear dashboard showing which marketing brings real enquiries and booked jobs.
Why home improvement businesses trust us with tracking
We track booked jobs, not busy numbers.
We measure enquiries, quotes, and jobs won, so your reporting actually helps you grow.
We make the numbers simple.
Plain language and one clear dashboard, not confusing graphs you’ll never look at.
We show you what to cut and what to back.
You see which suburbs, services, and ads bring your best work, so your money goes where it pays.
You own everything.
Every dashboard, call recording, and tracking setup stays yours. No lock-in, no hidden fees.
How tracking fits your wider system
Tracking is what makes the rest of your marketing pay. Without it, you’re guessing.
- Pair it with Google Ads so you can see exactly which searches and ads bring booked jobs, and stop paying for the ones that don’t.
- Use it alongside SEO so you know which suburbs and pages bring your best work.
- Add AI Automation so the missed calls your tracking exposes get caught, with a text back in under 60 seconds.
This is how you spend with confidence instead of guessing.
Frequently asked questions
How much does reporting and call tracking cost?
It depends on how many calls and sources you need tracked. You get an exact figure at your assessment, and it usually costs less than one wasted month of ad spend.
How long until it’s set up?
Tracking is usually live within 7 to 14 days. You start seeing where your enquiries come from straight away, and the picture gets richer as more jobs come through.
Am I locked into a long contract?
No. Month to month. Once you can see exactly what your marketing returns, staying becomes a maths decision, not a contractual one.
Who owns the data and recordings?
You do. Dashboards, call recordings, and history all live in your accounts. Your numbers are your business record, and they stay with the business.
Will this work with the marketing I already run?
Yes. We connect to your existing ads, website, and CRM, so you get a clear picture of what you’re already doing without rebuilding everything.